Here’s how traditional social media works in a nutshell:
User are exchanging their attention to consume free content (made by creators)
Platforms are selling said attention as a commodity to ad-running companies
Creators are exchanging their valuable content for vanity metrics like followers and algorithmically defined “reach”
And here’s the consequence of this approach:
To keep their ad billion revenue stream stable, platforms need to build enormous moats around them, effectively gating in c
User are exchanging their attention to consume free content (made by creators)
Platforms are selling said attention as a commodity to ad-running companies
Creators are exchanging their valuable content for vanity metrics like followers and algorithmically defined “reach”
And here’s the consequence of this approach:
To keep their ad billion revenue stream stable, platforms need to build enormous moats around them, effectively gating in c
